Is it possible to put a counter on a download?

I have a hit counter on a page but is it possible to put a counter on a download?

You can use reporting tools such as Webtrends to count downloads if your server is providing the necessary logs....the way I have done it in the past is similar to the way Web sites count click through rates on adverts.

If the download doesn't link directly to the file but rather to a CGI script with a download reference number (or similar) then you can create a counting mechanism. The CGI script will then return the appropriate file to the browser.